The Get Smart Group is a full-service marketing agency for hot tub and spa dealers, staffed by team members with direct industry sales experience across brands like Jacuzzi®, Hot Spring®, Master Spas®, Caldera®, Marquis®, Dream Maker, Artesian™, Bullfrog, and American Whirlpool®. Services span SEO, websites, ecommerce, social media, Google/YouTube ad management, lead management CRM, and digital signage for retailers and manufacturers. They report hot tub lead costs at roughly half the national average and a 9.31% average conversion rate on managed Google ad accounts, versus a 4.8% industry average.

IMP Digital has served pool and spa dealerships since 1997, offering web design and SEO built around 24-hour “digital showroom” websites, paid campaigns (PPC, social ads, retargeting, remarketing, display, Google Shopping), and social media management. They cite work with hundreds of backyard leisure dealerships worldwide and over 2,000 blog posts written for the industry.

Normal Bear (in partnership with Hawke Media) is the exclusive advertising partner for Jacuzzi® Group, serving Jacuzzi® Hot Tub, Sundance® Spa, and Hydropool® authorized dealers. They operate on a strict one-dealer-per-territory exclusivity model and offer custom websites, social media management, Google Platinum Partner-level paid search, branding/creative, custom print and showroom display design, and a lead-gen program built around Google/Meta ads and high-intent landing pages.

SpaSurge is a marketing agency built exclusively for hot tub retailers. Founded by former spa retailers who built, scaled, and exited their own hot tub store, they combine digital marketing (paid ads, SEO-adjacent lead gen) with an in-house appointment-setting team that calls and qualifies every lead, plus a proprietary CRM, an AI-powered SMS assistant (SpaBot.ai), and a sales training academy for showroom staff.

Stryde is an industry-leading digital marketing agency for hot tub and above-ground pool dealerships. They help their clients drive more website traffic, grow their online leads, increase phone calls, and drive more foot traffic into their storefronts through SEO (both local and traditional), AEO, GEO, paid search, and email marketing