You've Been Burned By Other Agencies Here's How We're Different
Awful communication. Terrible reports. Junior people running your account. No real strategy. No defined goals. No accountability whatsoever.
If this sounds like your last agency experience, we built Stryde to be the exact opposite.
We Know Why You’re Here.
Your Last Marketing Agency Didn't Deliver
Zero Communication
Chasing your account manager/strategist for updates shouldn't be your full-time job.
Junior Staff Fatigue
Sold by the CEO, managed by a fresh college grad who doesn't know how to market a hot tub or pool dealer.
Vanity Metrics
They celebrate "impressions" or clicks while your lead generation suffers and your bottom line remains flat.
No Accountability
Mistakes happen, but the excuses are getting old. Who owns the result? We do.
Reactive Strategy
If you have to suggest every new idea, why are you paying them? What are you paying them for? All good questions .
Box-Ticking SEO
Generic blog posts and crappy links that don't drive a single dollar of intent-based traffic or leads.
How Stryde Is Built Differently
You Work With Senior Strategists, Not Junior Staff
At most agencies, a senior person sells you and then you never see them again. At Stryde, the strategist who builds your plan is the same person who executes it and presents your results. No hand offs. No revolving doors. No junior account managers learning on your dime.
Communication That’s Proactive, Not Reactive
You shouldn’t have to chase your agency for updates. At Stryde, you get regular check-ins, clear monthly reports, and proactive communication when something changes, good or bad. We tell you what we’re doing, why we’re doing it, and what impact we expect it to have.
Reporting That’s Clear, Actionable, and Connected to Revenue
No more 40-slide decks of vanity metrics nobody explains. Every monthly report answers three questions: What did we do? What happened? What are we changing? Every metric ties directly to your business goals: revenue, ROAS, traffic, search visibility.
Real Goals, Real Accountability
We set specific, measurable targets before we launch a single campaign, revenue growth, traffic benchmarks, ROAS targets, search visibility milestones. We report against them every month.
Strategy First, Then Tactics
Most agencies start by running ads or writing blog posts without asking why. We start with a deep data baseline, customer research, and a 12-month strategic roadmap, then break it into quarterly priorities and monthly execution plans.
Hot Tub dealer Marketing
Is All We Do
We don’t market restaurants, law firms, and SaaS companies on the side. We work exclusively with hot tub and pool dealers only. Our entire framework, our team’s expertise, and our strategic playbooks are built for companies exactly like yours.
What We Do for
Hot Tub & Pool Dealers
You can’t set meaningful growth goals if you don’t know where you’re starting from. That's why we always lead with strategy first.
A Team of Hot Tub & Pool Marketing Specialists Not Generalists
Every person on our team specializes in helping hot tub and pool dealers. We don’t rotate your account across generalist marketers who work on restaurants one week and law firms the next. Your strategist understands your business, your seasonal demand, your customer purchase journeys, and the competitive landscape because it’s all they do.
Elisabeth Semmelmayer
Content Writer
Michael Sherman
Paid Social Specialist
Isabella Sánchez
Digital Marketing Strategist
Norie Amgao
Project Manager
Julia Amodt
Email & SMS Marketing Specialist
Ann Santigo
SEO Specialist
Ingrid Mallen
Digital Marketing Strategist
Katie Anderson
Content Writer
Karen Martinez
SEO Specialist
Rebeca Treviño
Paid Search Specialist
Angela Burks
Outreach Specialist
Kristin Ravesloot
Head of Digital
About Our Founder
Greg Shuey
Founder
Greg has spent over 20 years working with hot tub and pool brands and founded Stryde in 2013. Throughout his career, he saw too many great businesses struggle not because they weren’t good, but because founders didn’t fully understand search marketing and agencies focused more on deliverables than revenue.
Greg built Stryde with one clear mission: help hot tub and pool companies grow through search strategies that actually drive revenue, not just traffic. He believes digital marketing should be measurable, transparent, and aligned with real business goals.
Outside of work, Greg is a dedicated family man who values time with his wife and 3 kids. He brings that same long-term commitment and care into every client partnership.
FAQs About Stryde
How long has Stryde been in business for?
Stryde was founded on April 1, 2013. We have been in business for 13 years and have no end in sight.
Although we may look different 2-3 years down the road with the rapid growth and adoption of AI, our commitment to clients will always remain the same: Build and execute strategies that help brands grow profitability every year.
How is Stryde different from other agencies that work with hot tub and pool dealers?
Stryde is and will always be a small, boutique search marketing agency focused on helping clients grow profitably every year.
We are incredibly selective about who we bring on and keep as clients because we want to ensure we win!
Our high-touch, transparent approach isn’t scalable, and that’s okay with us. Each of our clients gets face time with senior leadership regularly and has highly educated and experienced staff working on their accounts each and every day.
Who will actually work on my account?
When you decide to engage with Stryde, you are assigned a digital marketing strategist with at least 5 years (most have 10+) of digital marketing experience. This individual sets strategy and works directly with our team of specialists to oversee execution to ensure you get results.
We don’t believe in pawning you off to junior account managers with little to no marketing experience.
How often will we communicate?
Most of our clients are on an every-other-week cadence. We hold Google Meet video calls where we discuss strategy, reporting, and spend time clearing roadblocks and moving work forward.
What does your reporting look like?
We use an AI-based, real-time reporting dashboard to provide the most accurate reports for our clients.
Reports can be accessed at any time during the month and our clients can engage with the data through an AI-powered chatbot to help them better dig deep into the data.