RB Retail & Service Solutions has served the pool and spa industry since 2003 with a CRM built into its broader retail, service, and construction management platform. It centralizes customer purchase history, loyalty tracking, and follow-ups, and flags at-risk vs. loyal customers to sharpen marketing decisions. Features include an unlimited customer database with import tools, personalized maintenance calendars and chemical tip sheets to drive repeat store visits, automatic alerts for balances and open quotes, and integrations with Mailchimp and route-mapping tools. It’s designed specifically around the pool/spa sales-service cycle rather than adapted from a generic retail CRM.